Gilberto J. OliverasAug 12, 20208 min readRelease the Kraken: Lessons from the Seattle Kraken and the Washington Football TeamThe naming of a team is possibly the most overlooked, but essential, part of a team’s brand-building...
Ida LaakkonenDec 10, 201912 min readAthletes v Artists: Who Owns the Ink?Who owns an athlete's tattoos? Is it part of their image? Do the artists own any part of it?
