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Release the Kraken: Lessons from the Seattle Kraken and the Washington Football Team
The naming of a team is possibly the most overlooked, but essential, part of a team’s brand-building...
Gilberto J. Oliveras
Aug 12, 20208 min read
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Athletes v Artists: Who Owns the Ink?
Who owns an athlete's tattoos? Is it part of their image? Do the artists own any part of it?
Ida Laakkonen
Dec 10, 201912 min read
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